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← Toolkit introduction
Understanding the client vision
Setting up for success
Understanding the challenge
Moving from challenge to opportunity
Coming up with ideas
Prototyping and testing ideas
Making it real
Reviewing and evaluating
Understanding the client vision
Brief
Purpose primer
Sailboat
Setting up for success
Challenge statement
Team roles
Timeline
Understanding the challenge
Interviews
User Journey Mapping
Why and hows
Moving from challenge to opportunity
Affinity clustering
Benefits matrix
“How might we” statements
Coming up with ideas
Creative matrix
Grounded, blue sky, outer space
Idea framer
Prototyping and testing ideas
Provocative prototyping
Role playing
Storyboarding
Making it real
Demos
Diary studies
Feedback dropbox
Reviewing and evaluating
Evaluation scales
Rose, thorn, bud
Team retrospective
